Trusted by our clients
It was a pleasure to work with Woody and Creator Connect on the Rise Festival 2025 campaign. Creators were an unknown world for us ahead of this and Woody made it feel effortless, guiding us through every step from kick off to completion. The campaign generated over 45.1 million views and helped to generate a 26% increase in sales YoY for 2026. We’re looking forward to working with him again.
Eoin Fenton
Head of Marketing
This is what a creator activation does to an event.
Creator live activation
Rise Festival
TikTok & Instagram
2025
45.1m views · 327 live posts
6.19% engagement · 37 creators
Our results
Rise Festival
37 creators. 327 posts. 26% YoY increase in ticket sales.
Mumford & SonsO2 Arena London
One creator. One video. 1.7m views and 54k engagements.
Labels we've worked with
Where strategy meets scroll-stopping content.
A curated look at how we turned live moments into viral-worthy content — and real event impact.
How it works
Event
Tell us the event, the date, and the budget. Send a tight creative if you have one, or we will help shape it.
List
We build a target list of creators. You sign it off.
Brief
We send the briefs out and get the creators to the event.
Check
Every draft is reviewed and approved before it goes live.
Report
You see it on the dashboard as it happens. We can change the plan when we need to.
You set the budget.
Live Activations
£1k min
You set the budget
- Agreed brief
- Creator casting
- Nano to mega creators
- Quality control
- TikTok and Instagram
- Live tracking dashboard
- Dedicated campaign manager
Marketing intelligence for music teams
What is a creator live activation?
A creator live activation is booking creators to be at a show or festival so the event is on TikTok and Instagram.
Read Article →
How to get a show or festival on TikTok
You get a show or festival on TikTok by putting creators in the room and letting them post.
Read Article →
Why put creators at a live show
You put creators at a live show so the night is on TikTok and Instagram in feeds that are not the official account.
Read Article →Common questions
We put creators at shows and festivals so your event is on TikTok and Instagram.
Tell us the event, the date, and the budget. We book the list, brief them, and you watch the posts on the dashboard.
Festivals, arena shows, club nights, and album launches. If creators can be there and post, we can run it.
It depends on the budget. Rise Festival was 37. We size the list to the show.
TikTok and Instagram.
You watch it on the dashboard as posts go live.